Web design for contractors & trades

Contractor websites that book jobs.

Web design built specifically for contractors and trades across Ontario — roofers, electricians, landscapers, concrete, HVAC and more. Fast, mobile-first sites that rank for "[your trade] near me" and turn searches into booked work.

Built by someone who's been on the tools

I worked construction. I get how trades get hired.

Before I built websites full-time, I worked construction — so I'm not a marketer guessing at what trades need. A homeowner with a leaking roof or a dead panel grabs their phone, searches, and calls one of the first businesses that looks legit. If that's not you, the job's gone.

I build contractor websites around that exact moment: load fast on a phone, show real photos of your work, make the phone number impossible to miss, and rank locally so you're one of the names that shows up. No fluff, no jargon, no agency retainer.

From a Listowel landscaper to Stratford and Kitchener-Waterloo trades, that's the kind of site that actually fills the schedule.

Trades I build for

  • Roofing & eavestrough
  • Electrical
  • Landscaping & lawn care
  • Concrete & masonry
  • HVAC & heating/cooling
  • Plumbing
  • Fencing, decks & carpentry
  • Excavation, painting & more

What it does for your trade

A website that works as hard as you do.

More calls

Tap-to-call buttons and clear service info turn searching homeowners into ringing phones and quote requests.

Found locally

Local SEO + Google Business Profile so you rank for "[trade] near me" and your town across the region.

Quote & invoice tools

Add CrewQuote so you send quotes from the driveway and get paid faster — the site does real work.

The pages that win jobs

What every contractor website needs.

Most contractor websites are one long page that says “we do it all.” Google can't rank that for anything specific, and homeowners can't tell if you do the job they need. A site that books work is built from a handful of focused pages, each with one job to do.

None of this needs to be fancy. It needs to be clear, fast on a phone, and honest about what you do and where you go.

Every contractor site I build includes

  • A home page that says what you do, where, and how to call — in the first screen
  • One page per service — driveways, roofs, panel upgrades, whatever you sell
  • A project gallery with real before-and-after photos
  • A service-area section listing the towns you cover
  • An about page with your crew, experience, insurance and WSIB
  • Reviews pulled from real customers
  • A quote request form that asks the right questions up front

Why most contractor sites don’t ring

The mistakes that cost trades jobs.

I see the same problems on contractor websites over and over. None of them are about design taste — they're about losing the homeowner in the ten seconds they give you before hitting “back” and calling someone else.

Fix these and an average-looking site will out-earn a pretty one that gets them wrong.

Common mistakes

  • Phone number hidden at the bottom of the page
  • Stock photos of smiling models instead of your actual work
  • No list of towns, so Google doesn’t know where you work
  • Takes five seconds to load on a phone
  • Latest project photo is from 2019
  • A Facebook page as the only “website”
  • A contact form that goes to an inbox nobody checks

Real contractor work

Sites I’ve built for trades.

I build for contractors across Perth County and Waterloo Region, including Clearview Concrete, Runsview Landscaping, Bergen Building Co. (custom decks and timber-frame builds) and Advanced Finishing & Masonry. See the work here.

I also built CrewQuote, quoting and invoicing software for contractors, because so many of my clients were still writing quotes on the back of an envelope. Your website and your quotes can work together.

What you can expect

  • A free demo built around your trade before you pay
  • Help writing every page — you just correct it
  • Your own phone photos turned into a proper gallery
  • Google Business Profile set up for your service area
  • Live in about two weeks

Timing matters

Build it in winter, get calls by spring.

  1. 01

    December–February

    Your slow season is the best time to build. We set up the site, pages and Google profile while you have time to look at it.

  2. 02

    March

    Google has had a few months to crawl and trust the site. Homeowners start planning spring projects and searching.

  3. 03

    April–June

    The rush. Your site is ranking and collecting quote requests while you're on the tools.

  4. 04

    All season

    Send me photos of finished jobs from your phone. Fresh work keeps the site ranking and wins the next quote.

FAQ

Contractor web design, answered.

Roofers, electricians, landscapers, concrete and masonry, HVAC, plumbers, fencing and deck builders, excavation, painters — basically any trade or home-service business in Ontario that gets hired locally.

Referrals still Google you before they call. A fast, professional site backs up the referral, shows your work, and catches the homeowners searching "[your trade] near me" who don't have a referral yet — that's new work referrals can't reach.

That's the whole point. Click-to-call buttons, clear service info, photos of real jobs, and local SEO turn searches into phone calls and quote requests instead of bounces to a competitor.

Yes. Beyond the website I build contractor tools like CrewQuote for quoting and invoicing on the job site, plus custom calculators and booking forms, so your site does real work, not just sit there.

At minimum: a clear home page with your phone number up top, one page for each service you offer, a project gallery with real photos, the towns you serve, your insurance and WSIB info, reviews, and a quote request form. That combination is what ranks and what convinces homeowners to call.

It depends on how many services and towns you want to target. You get a flat, written quote after your free demo. For a ballpark first, try the website cost calculator.

Yes. Phone photos of real jobs beat stock photos every time. Send me what you've got and I'll crop, compress and organize them into a gallery that loads fast.

In your slow season, usually winter. SEO takes a few months to build, so a site that launches in January is ranking by the time homeowners start calling in spring.

Get your free demo

Ready to fill the schedule?

Tell me your trade and the area you cover, and I'll come back with ideas and a flat price — usually within one business day.